Marketing and Business Intelligence

TOP 5 email marketing tools

Picture of Jose Maria Iñesta López
Jose Maria Inesta Lopez
In this post we will know what we consider the 5 best email marketing tools and how they work. Enter here and discover them.
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Currently many underestimate email marketing believing it to be totally outdated and a waste of time that won't help them drive change in their subscriber lists. However, they are very wrong because it is undoubtedly a tool that is still very useful today.

For this reason, stay and find out at this precise moment how Email Marketing can help you achieve different goals, thus demonstrating that it is more alive than ever.

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 Mailchimp

known as a email marketing tool, Mailchimp, is a web application capable of sending campaigns through emails, or informative emails. Usually, the shipments are made in HTML format, being compatible with all clients that use email.

World famous, it is a tool that allows whoever uses it to create newsletters to use emails with marketing intent. It is intended to relate users to the web page they want promocionar. Doing, in every sense of the word, the advertising function.

 How does Mailchimp work?

Mailchimp allows you to use images, web page styles y components, offering a pleasant final appearance to the marketing, which manages to attract the public. Whether it's offers or not, it can be used to create everything from newsletters to any other element, taking the source code embodied in an email.

Regardless of the website you should use, Mailchimp adapts to your needs. There are other similar tools, although in the comparison, this one stands out for many reasons:

  • Es compatible with any web platform what should you use
  • You have the possibility to use the free version
  • You can do marketing with up to 2000 email addresses
  • Certain web platforms with managers (such as wordpress or drupal 8) have Extensions that they accept the use of Mailchimp

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MailRelay

It is a tool completely email marketing oriented, through emails. MailRelay is a software in Spanish, which stands out thanks to the simplicity of its use. Among the costs of using it, it has a free version, aimed especially at those who want get started in the world of strategies of email marketingl.

Since this software opened its doors, its evolution has been impressive, meeting the expectations of the public that uses marketing campaigns. Thanks to its simple use, among other facilities it presents, it is an option highlighted by companies.

All of its benefits include the fact that No. beech advertising, which is conspicuous by its absence also in the free version de Mail Relay. Has a service technical support, available twenty four hours. It has a great HTML editor (it allows you to create emails from the template options), which can be used effectively by anyone, even if they are totally inexperienced in the subject.

 Mailrelay Features

  • In a simple way, it allows automatic sending of emails to the indicated addresses (with the prior consent of the users).
  • Su comfort of use, with the free and easy to use templates, offer a optimal experience and in a short time.
  • Separate tool holder, to carry out tests (Testing A/B).
  • It allows you to experiment until you find the loyal customers you need
  • You will not have to worry about legal problems, MailRelay acts at all times under the protection of the law.

Mailify

Known as Europe's leading email marketing app, Mailify it is a huge rival to other automated response software. The French company, also called Sarbacane, has more than 180.000 customers and continues to grow without limits.

There is a recent version, which tries to cover more than it already has, called Mailify Sunrise. In this new proposal, new advertising automation functions are implemented, including through text message campaigns. Using an updated interface to technological changes, and a web version of what was previously an application, the update of mailify.

 Mailify Features

  • Te allows you to send mass emails to chosen recipients
  • With its new update “Mailify Sunrise 6.2”, you can perform bulk text message campaigns
  • You have features available such as Heatmap, which consists of a visual analysis of the performance of everything related to marketing campaigns
  • It demonstrates a clear inclination of the company towards automated functions, focusing mostly on artificial intelligence
  • Thanks to recent interface updates, users can enjoy a more comfortable design and restructuring (both icons and menus).
  • In the 6.2 update, you can add media content to your advertising campaigns
  • You can sync your contact lists seamlessly fast and intuitive.

 Acumbamail

It is a email marketing tool with newsletters (newsletters), capable of offering multiple functions to carry out an excellent marketing campaign through email.

 What does Acumbamail allow to do?

  • He is able to generate subscriber lists
  • Ordena automatically subscribers, depending on the various campaigns
  • Te allows you to customize the templates to use, and of course create them.
  • Generate statistics and reports on the results achieved.
  • Send notifications about campaigns instantly when there is updated content.
  • You have the possibility to make thesubscribers choice according to your preferences and send emails Automatic.
  • Configure and plan campaigns by text message

En Millennials we work with Zoho Campaigns

What is Zoho Campaigns?

It's a email marketing software which belongs to Zoho Suite products. This app helps you create, send and track emails and social campaigns that allows you to reach and engage your customers. Thus helping to build strong relationships with customers.

You can create newsletter templates, run your email campaigns and also track and see how your campaigns have performed.

You can also complement your email marketing efforts with social media using social campaigns.

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The best thing about the Zoho Campaigns application is that it is free, so you can start using it without any problem when you register with Zoho. You don't need to invest more than your time to create a campaign for your company and send it to those clients that you know you should keep. Ready to take your company to a new level with Zoho apps?

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TOP 5 email marketing tools
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TOP 5 email marketing tools
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In this post we will learn about what we consider to be the 5 best email marketing tools and how they work. Enter here and discover them.
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